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Review an example, illustration, video or “how to” of Personal Selling and Sales Promotion concept(s) or principle(s)

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The objective of this assignment is for you to find and review an example, illustration, video or “how to” of Personal Selling and Sales Promotion concept(s) or principle(s) which MUST be from pages 630 thru 659.
1. Find an example, illustration, video or “how to” that has not already been entered on this blog. Thus you need to look at the blog first to see what already has been submitted.
a. In the official textbook for the course the page number where the principle or concept is found.
b. Identify and state the concept or principle.
c. Provide your assessment and review of how the example, illustration, video or “how to” is based on the concept or principle. You might want to include in your review what you learned from the example, illustration, video or “how to” Its ability to keep your attention, the strengths and weaknesses of the example, illustration, video or “how to “with regard to the concept or principle

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