Demonstrate a detailed knowledge and critical understanding of fashion marketing by:
Show knowledge and application of a range of research methods; primary and secondary.
Demonstrate skills in critical thinking, analysis, reflection, review and evaluation and the ability to research, generate ideas and develop concepts, proposals, solutions or reasoned arguments independently and collaboratively in response to a given brief.
Demonstrate the ability to utilise data and apply fashion marketing theories, tools and methodologies and communicate effectively orally, visually and in writing, using a range of media.
Construct a creative marketing strategy (text & supporting visuals) for Selfridges
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